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Major management changes announced at Pride Catering

24 May 2013

Pride Catering Partnership, the Guildford-based specialist caterer, has announced a major restructure of its senior management team, as a direct result of the 73% sales growth the company has experienced over the past three years

Joan Gilbert has been appointed as Managing Director from her previous role of Business Development Director, where she succeeded in winning significant new business, especially in the care sector. Her new role will see her take responsibility for operations, business development and finance functions.

The founders of Pride Catering will also move into new roles. Roger Aldridge becomes Founder Director & Chief Executive and Tim Price becomes Founder Director & Chairman. They will continue to be heavily involved in the business and these management structure changes will enable them to focus on the strategic direction and leadership necessary for the company’s continued growth and success.

Other changes include growing the management structures in Pride’s Education and Senior Living divisions, both of which have expanded considerably over the past three years.

Tim Price explained, “Pride has been in business for 15 years now and, particularly over the past 3 years, we have experienced significant growth and developed into new markets such as Assisted and Supported Senior Living, where we’ve built an excellent reputation.

“We could see the market place for traditional healthcare was under pressure and were keen to be ahead of the curve as the sector evolved, which it has rapidly. In order to take the company to the next stage of its evolution and handle our projected new growth, it was imperative for us to invest in strengthening and expanding the senior management team now. It is especially heartening that we could make so many promotions from within our team.”


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