This website uses cookies primarily for visitor analytics. Certain pages will ask you to fill in contact details to receive additional information. On these pages you have the option of having the site log your details for future visits. Indicating you want the site to remember your details will place a cookie on your device. To view our full cookie policy, please click here. You can also view it at any time by going to our Contact Us page.

Business retains virtualisation fears

08 November 2012

Many businesses are missing out on the benefits of virtualisation due to a lack of technical understanding, according to the UKFast.

With many firms taking on several hundreds of clients on a daily basis, there’s a growing need to ensure data is stored safely and effectively. Virtualisation can be the ideal solution for a firm’s data storage, yet many companies remain unconvinced because they are still unsure as to how it actually works; as well as being unaware of the advantages virtualisation can bring to a business.

Web hosting provider UKFast held a round table discussion on concerns regarding virtualisation, inviting the UK’s top IT professionals to share their insights – with managing director of UKFast, Jonathan Bowers, hosting the event.

“Their biggest concern is always some fear of the unknown – how does it work, or is it safe? In terms of how it works, they can easily go over it by use of diagrams and explanations which will then give them the conceptual idea. But for the security part, it can be difficult to make them understand that it’s not something to fear,” said UKFast’s enterprise solutions architect, Tyson Dye.

“One of the biggest challenges is that most people’s perceptions within an enterprise is the traditional model of building a big wall around your enterprise - with everything on the inside safe, and everything on the outside as bad,” explained channel sales manager at Trend Micro, Stephen Porter. “What we want to do is provide a security mechanism where the client retains control and the ability to protect the data regardless of where it is; so that they retain the responsibility, they retain the control and therefore they feel empowered to let that data move.”

He added: “The whole reason that we virtualise is to become dynamic and if that dynamism means that I move the data out to an external provider, or to another organisation, then I want to be able to retain control over it.”

IT consultant at i-Virtuals, Ashoka Reddy, reinforced the opinion of control – highlighting the fears several organisations have over data ownership: “There’s another concern I’ve noticed, mainly about data location when virtualising your business.

“By default, your data could be anywhere – in a data centre in China – and what we’re finding is that clients want to know the physical reality of the virtual infrastructure as well. There’s this growing need within virtualisation to have it physically placed – especially in the UK; we want our data centres closer to home.”

However, despite the general consensus being the need for autonomy, pre-sales consultant at HP, Jerry Walsh, was quick to point out that companies not willing to adapt to new trends of technology could negatively impact their business: “We sort of say to people ‘well, think of the upside of virtualisation’, and just think of all the benefits that can give the business - the flexibility, the agility, the improved test cycles. You could exclude yourself from all those things and fundamentally, you’re going to hurt your business if you don’t embrace this technology.”

Bowers concluded the discussion by stressing the importance of client relationships – and that by establishing clear, direct avenues of communication, the more likely customers are to be trusting of new ideas: “In business, the majority of connections are formed by word-of-mouth. Recommendation is the highest form of flattery for businesses, and whilst there’s definitely a risk in adopting new technology, referring any emerging products and services after sufficient testing can be a worthwhile gamble – but only if you have the full trust of your client.”



Contact Details and Archive...

Print this page | E-mail this page

www.fsifm.com
https://www.ironmongerydirect.co.uk/?utm_source=PFM%20MPU&utm_medium=MPU%20Banner&utm_campaign=Jan%202021&utm_term=Clicks&utm_content=Jan%2021


MOST VIEWED...

View more articles
Article image

Covid-19 operational challenges

Covid-19 is only the second pandemic of the 21st century since the first being the Influenza pandemic in 2009 which was considered mild in comparison....
Article image

Why complete transparency on remote education offerings from training providers must be accessible

With the ever-changing global climate, the impact of Covid-19 has seen a wide cross-section of industries significantly impacted, with many individuals los...
Article image

Why the Law Says You Need a Nappy Bin Disposal Service

At home, parents are used to disposing of their babies’ used nappies the same way they do any other domestic waste - bagging it up and sticking it in the r...
Article image

PFM Partnership Awards 2020 trophies to be presented in virtual event

Following the latest lockdown restrictions around the UK, it has been decided that it will not be possible to stage a live event to present the winners of ...
Article image

A Risk or a Climate Emergency Opportunity?

The updated Heat Network require that Operators of all unmetered shared heating system must, where possible, charge Residents for their measured heat use....

Benchmarking maintenance

BSRIA has just published this year's operation and maintenance benchmarking report as a guide for building operators to evaluate their performance against ...
https://www.uhubglobal.com
PFM