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Managing business growth

Author : Trevor Chaplin, Candour Business Consultancy

25 September 2017

Trevor Chaplin
Trevor Chaplin

Managing capacity and providing continuity are essential elements to maintain while continuing to drive the business forward, says Trevor Chaplin.

I had many sleepless nights when deciding to step out of the corporate world and go into the Consultancy Sector.

At the time, I was fortunate enough to be connected to a few likeminded people and we were able to form a small nucleus of a team with complimentary skillsets to have a respectable offering to take to market.

Once that was done it was on to managing the business growth. This was and isn’t an easy subject for our kind of business as it is about us and what we bring to the customer, who are varied and diverse.

We need to ensure that we manage capacity and continue to deliver an effective service to all our customers regardless of their size or the size of the assignment we are working on.

Having the right people in the right jobs is imperative and if we are putting quality professionals in those positions let them get on with it.

Don’t try and interfere in every project, add guidance and support where and when asked for but don’t micro manage. Don’t attend every meeting you are not needed and will just get in the way.

Ensure you have processes in place to monitor and manage what and where you are offering services and keep it simple, ensuring this is scalable for your business.

Don’t develop a system that takes more managing than it’s worth, or gives you information that you don’t need or will never use. Focus on the important stuff and the rest will take care of itself.

Be clear what your business is about and if there is a Unique Selling Point make sure that it is known. You need to be able to point to one person, or a team if you are large enough, and say what they are responsible and/or accountable for.

Make sure you start to improve your ability to network and get the message out about your business to people within your target industry that you are here.

While there are many mediums now to get a message out the “word of mouth” is still one of the most powerful ways.

Don’t be afraid to contact businesses who are doing similar to you, even if they are in a different region, or don’t have the same skill set as your team you may be surprised how willing they are to partner up with you and share knowledge and opportunities.

Always keep on top of the admin and never lose focus on the numbers. You will know what’s coming in but is everything that’s going out logged and recorded correctly.

It seems very easy for items to not be accounted for or assigned to projects causing the projects to be incorrectly reported on.

I don’t think there is a “Golden Rule” to managing growth or even generating it, every business and situation is different, but if something feels wrong it normally is.

Find out what the problem is and deal with it effectively and learn from it, rather than trying to “crisis manage” 100 things, do the important things 100%.

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